ANDREA
BILGRIEN













FLY
Designer Retail and Event Venue
During Summer of 2017 I was given the great opportunity to be a marketing Intern at FLY in Florence, Italy. As an intern I ran the store during the day, was in charge of all in-store visual merchandising, and did research on new up and coming designers in the area that could potentially be a good fit for our boutique. After finding a designer I would make product orders with style, quality, and color of garment that I wanted.
I was also in charge of the marketing for the boutique. I planned, set up, and modeled for photoshoots as well as posted on the boutique's social media platforms. I was chosen to style a "Look of the Month" to be published in the Florence University of the Arts lifestyle publication. Towards the end of my summer there I was in charge of planning a launch party for the new rising designer we had chosen. The designer, Quartiere 3, specialized in locally sourced custom leather goods. Delegating to a handful of teams, we successfully threw a traditional Italian aperitivo with food, drinks, live music, a photo booth, a show by a local artist, and of course the launching designer, Quartiere 3.
WHAT
Marketing Internship
WHERE
Florence, Italy
WHEN
Summer 2017